Sportswear International - LABEL TO WATCH Phlemuns

Sportswear International - LABEL TO WATCH Phlemuns

Discussions about the triumph of athleisure wear at the expense of denim’s aching popularity from two seasons ago seem way too unrealistic now. The renaissance experienced by the blue fabric on its non-stretched version at Paris Men’s Week and Copenhagen Fashion Week this summer and the burgeoning appeal of jeans re-crafted from old vintage fabrics à la Vetements certify that alarmism wasn’t based on real consumer demand.

 

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